Facebook Marketing Basics For Small Businesses by Hip Hippo Digital Marketing

Facebook Marketing Basics For Small Businesses

Managing your business's marketing can be tough when your strategy is what you worry about.  Using the tools that Facebook offers shouldn't be a roadblock.

Use this course to understand the tools you need to implement the strategies you've worked so hard on!

Course Summary

Can you afford to not be on the most used social platform?

I wouldn't wait to see.

Join us as we walk through all of the tools that Facebook gives businesses to effectively market their brand on the platform.

Course Topics

Business Manager

Learn how this tools can help you manage all of your Facebook assets in one place.

Facebook Pages

The best tool to manage your business's online presence on the platform.

Facebook Ads

Learn how to leverage advertising on the platform to expand your reach.

What's Included?

Module 1 - Overview
Lesson 1: Introduction
3 mins
Lesson 2: Business Manager
2 mins
Lesson 3: Pages
1 min
Lesson 4: Ad Accounts
2 mins
Lesson 5: Pixels
2 mins
Lesson 6: Recap & Quiz
1 min
Module 1 - Overview: Quiz
Module 2 - Facebook Business Manager
Lesson 1: Getting Started
4 mins
Lesson 2: Manage Business
9 mins
Lesson 3: Advertise
6 mins
Lesson 4: Analyze & Report
6 mins
Lesson 5: Engage Customers | Sell Products & Services
2 mins
Lesson 6: Recap & Quiz
2 mins
Module 3 - Facebook Business Pages
Intro
Page Setup
Page Settings
Ad Center
Notifications
Insights
Publishing Tools
Miscellaneous
Module 4 - Facebook Ad Accounts
Intro
Ad Account Settings
Creative Hub
Ads Manager
Audiences
Automated Rules
Module 5 - Facebook Pixels
Intro
Installing Your Pixel
Audiences
Audience Insights
Analytics
Module 6 - Recap & Quiz
Course Recap